Before TriggsMedia, I sold cars at San Diego dealerships. I know what makes buyers stop scrolling and walk onto the lot — and I know how to film without slowing down your floor.
Dealerships live and die by two things: inventory turn and floor traffic. Short-form video drives both. A 30-second walkaround does more for a pre-owned unit than a dozen static photos, and a 'meet your salesperson' intro turns a stranger into a warm lead.
Reel ideas that move metal
The formats that consistently drive lot visits and online leads for San Diego dealerships:
- Vehicle walkarounds for new and pre-owned inventory
- 'Meet your salesperson' intros
- Weekend sales event and monthly specials promos
- Customer delivery moments — the keys handoff
- Service department tips and seasonal specials
Monthly content plans
One-off Reels are great, but dealerships win on consistency. Monthly plans keep your lot in front of buyers every single week — without your sales team lifting a phone to film.
- Starter: 4 videos per month
- Growth: 8 videos per month
- Full Lot: 12+ videos per month, plus salesperson intros
Built by a car guy
I've worked the sales floor. I know the difference between a walkaround that sells and one that flops, and I know how to shoot around customers without getting in the way. DM for dealership monthly plan pricing — spots are limited.
Want a Reel like this for your business?
Shot on-site anywhere in San Diego County, ready in 48–72 hours. Done-for-you packages from $1,200/mo — book by Nov 15.
